People photography is a constant challenge and requires the photographer’s creativity in order to achieve really beautiful portraits. Some of the best portraits involve the most authentic capture of human emotion and expression with an honest lens.
Business photography for individuals can be a head shot with flattering studio lighting showing the individual at his or her best — or a portrait using a reportage style in the subject’s work environment, as casual or formal as the client desires.
Portraiture usually has the subject looking straight into the lens, or perhaps glancing past, expressing the true personality and inner soul of the subject.
Style photography has no boundaries. It is an eclectic approach using new creative trends for artists, musicians, fashion and glamour.
Casual or life-style is an approach to people photography that is not formal, but is meant to preserve memories for couples, families and friends.